Showing posts with label box office performance. Show all posts
Showing posts with label box office performance. Show all posts

Friday, 8 June 2012

Sunday, 3 June 2012

Kristen Stewart's Snow White and the Huntsman Dwarfs Box Office Foes with Big Opening Weekend





Snow White and the Huntsman is projected to earn an estimated $55 million in its opening weekend, trouncing previous box office #1 Men In Black 3.

The action-packed fairy tale re-imagining, starring Kristen Stewart and Charlize Theron, parlayed strong midnight screenings into a $21 million Friday, and it’s currently cruising toward an easy overall victory.

Men In Black 3 should remain a strong #2 with approximately $29 million in box office receipts, crossing the $100 million mark overall.



Read more at Gossipcop

SWATH BOX OFFICE REPORT - FROM THR AND BOMOJO

PhotobucketBox Office Mojo Snow White and the Huntsman attracted strong interest on opening day, and wound up earning more than the next six movies combined. Meanwhile, MIB 3 had a decent hold in second place, while The Avengers passed two major milestones.

The year's second Snow White movie opened to an estimated $20.3 million from 3,773 locations on Friday, which is more than the first Snow White movie (Mirror Mirror) made in its entire opening weekend. It's also way ahead of Universal's Robin Hood, which earned $13.03 million on its opening day in May 2010. Based on Friday's results, Universal is forecasting a $55 million weekend. (You can check regular updates on Box Office Mojo)

  The Hollywood Reporter Universal's latest summer event pic Snow White and the Huntsman is overperforming in its domestic launch, grossing $20.3 million on Friday for a projected weekend opening north of $55 million. 

If Snow White -- starring Charlize Theron, Kristen Stewart and Chris Hemsworth -- stays on course, it will be the first of Hollywood's recent fairy tale re-tellings to work with moviegoers. The film also could mark a much-needed win for Universal after big-budget stumble Battleship and recent comedy miss The Five-Year Engagement.

Box office observers will be watching carefully to see whether Snow White's B CinemaScore affects word of mouth over the weekend. Snow White wasn't a cheap proposition, costing at least $170 million to produce, excluding a eight-figure marketing spend. It also will need to do good business overseas, where it is opening in 45 markets this weekend.

Based on initial numbers, Universal is predicting a $39.3 million international opening for Snow White, higher than two other female-skewing properties, The Hunger Games ($38.7 million) and the first Twilight ($30 million). Snow White opened No. 1 in 30 of the markets, and is doing particularly well in Latin America and Asia, including placing No. 1 in Mexico with $1 million on Friday. Snow White, however, is getting trounced in the U.K. by Ridley Scott's 3D sci-fi action tentpole Prometheus, which 20th Century Fox is opening in 15 foreign markets a week ahead of its June 8 North American launch.


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